The Blue Kite Blog

3 Ways Content Marketing Can Be Your Most Powerful Sales Tool

By | March 04, 2015

If you’re going to invest the time and money in content marketing, you’d better make sure it’s actually supporting your sales team and driving revenue for your business. Not sure how to do that? Here are a few ways that content marketing can support the efforts of your sales team and ultimately, drive more business for your company.

How to Win the Battle for Attention with Ryan Hanley

How to Win the Battle for Attention with Ryan Hanley {Podcast}

By | January 29, 2015

One of the biggest challenges for today’s businesses is how to stand out in a digital marketplace that’s crowded and noisy. Not to mention, the landscape is constantly shifting. What worked a few years ago – or even a few months ago – might not work anymore. So, how to... Read More »

Share Your Feedback in Our Reader Survey

Share Your Feedback in our 2014 Reader Survey

By | December 11, 2014

We are always looking for ways to improve our blog and the content we provide for you. We want to make sure the Blue Kite Marketing blog is meeting your needs and that it is a go-to resource for your digital marketing needs. To do that, we need your help!... Read More »

5 Digital Marketing Trends to Watch in 2015

6 Digital Marketing Trends to Watch in 2015

By | December 08, 2014

As we’re sprinting to the end of the year, it’s only natural to look ahead to see what might be in store for digital marketing in 2015. Although I don’t have a crystal ball or magic wand (wouldn’t that be nice?), I have a few ideas about marketing trends to... Read More »

How to Create Your 2015 Content Marketing Plan

How to Create Your 2015 Content Marketing Plan {Podcast}

By | December 03, 2014

I don’t know about you, but it’s hard to believe that it’s December and that we’re less than one month away from 2015. Crazy, right? With 2015 right around the corner, it’s important to have your content marketing plan ready to go to start the year off right. If you... Read More »

How to get noticed with your content

How to Get Your Content Noticed {Podcast}

By | November 19, 2014

Content marketing can be an incredibly effective way to promote your business. However, if no one is reading or viewing your content, it does little good for your company. But that’s the reality that many businesses are facing today. As more and more businesses are jumping on the content marketing... Read More »

Write Stronger Blog Posts by Answering this Question

One Simple Question That Will Help You Write Stronger Blog Posts

By | November 03, 2014

If you’re new to blogging, it can be challenging to get started. Perhaps you don’t know what to write or you struggle to find the time to make it happen. And, if you have figured those things out, perhaps you’ve had trouble getting traction with your posts. You’ve poured a... Read More »

Why CoSchedule is the Best Editorial Calendar for Wordpress

The Best Editorial Calendar Planner for WordPress

By | October 13, 2014

Building an editorial calendar for your blog is an essential component to your content marketing efforts. It gives you a framework for your content and helps you stay on track with your schedule. However, the problem is that there hasn’t been a good solution for building and managing this process. For years,... Read More »

11 Ways to Repurpose Blog Content

11 Ways to Repurpose Blog Content

By | October 02, 2014

If you’ve been blogging for a while, it can sometimes be daunting to continually come up with fresh, new content. And, after awhile, you start to feel like a broken record. Or, maybe you start to run out of ideas. But, here’s the thing. You know that content you wrote a... Read More »

How to Promote Your Blog: 45 Tips to Help You Win More Readers

How to Promote Your Blog Posts: 45 Tips to Win More Readers {Infographic}

By | September 29, 2014

Wondering why you’re not getting traffic to your blog? Chances are good you’re not promoting your content effectively. Once you’ve written and published a blog post, your work is far from over. You must promote your content if you want to drive traffic and win more readers. Blog Post Promotion... Read More »