Did you know there are actually some ways you can monetize your content directly? This week, Stan and I discuss how your content can actually be a tool for driving direct revenue for your business.
Do you want to rank well on Google search results, but don’t know how to make that happen? We break it down to show you that SEO doesn’t have to be quite so complicated!
The biggest hurdle to writing blog posts is getting started. It’s incredibly daunting to sit down, stare at a blank page on your screen and come up with something to write. The cursor mocks you with its incessant blinking just daring you to come up with something to say. And the... Read More »
What if I gave you the exact formula for creating reproducible content day in and day out? Here they are: seven blog post templates you can use to write killer blog posts day in and day out.
Just because your business might be boring, doesn’t mean your content has to be. I’m going to show you how you can mimic Oliver’s approach to make your content interesting too.
Today the best content is rich with striking photos and graphics, not just because they look great (which they do), but because they work.
What if you could find a way to produce better content faster? If you’ve been searching for those answers, look no further. This episode of The Marketing Huddle Podcast is chock full of tangible, practical tips for better, faster blogging.
A couple of weeks ago, I was attending a conference with one of our B2B clients. The conference was for sellers of a particular phone system. During the conference, I sat in on a session about marketing and demand generation. The panel included a senior marketer from their product partner... Read More »
Content repurposing. Although it’s a marketing buzzword, the concept behind it is solid. Essentially, it means you are taking one piece of content and using it several different ways.
Let’s be honest. Marketing and sales don’t always get along. Yes, marketing should absolutely help drive sales, but the sales team doesn’t always see it that way. The sales team wants to see actual results – real, qualified leads that can turn into business for the company – not just... Read More »