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A strong visual identity or logo can be a powerful way to communicate your company’s story. When done well, brand design can help you create an emotional connection with your audience and quickly drive trust with potential customers.
Thoughtful, strategic brand design will help you:
“Rebranding was a scary prospect. I worried that people wouldn’t like the new name, or they’d think we were trying to be too corporate, or that it would fundamentally change how people saw us. But in reality, people are so excited about our new brand: staff, patients, and even just people from the community. It feels like we’ve taken a good thing and made it even better. I truly love everything we’ve created together. Blue Kite was absolutely the best team I could have chosen to bring this new brand to life.”
“We were having difficulty coming up with a name for our new service line that was not already trademarked or registered. Once we engaged the Blue Kite team, they created a unique name that was inclusive of the product’s application, while also matching our current branding. Thanks to Blue Kite’s help, the branding for SaniShell has helped us to differentiate ourselves from our competitors and successfully introduce this new service to clients.”
“Monroe Harding chose Blue Kite to help our nonprofit foster care organization with a rebranding effort. Blue Kite was very thoughtful and thorough in learning about our mission and the children, young adults and families we serve. They brought their dynamic perspective to our marketing effort, including a fresh new logo, strategies for connecting with a wider audience, and targeted marketing for foster parents. We appreciate all the work and care that Laura and her team put into helping us strengthen our messaging and brand awareness in Nashville and beyond!”
We define your core identity, target market and competitive advantage so your visual identity reflects your position and message.
We present two moodboard options to get a feel for your visual preferences. We’ll use your preferences to build out the visual identity.
You’ll get a full visual identity that includes a logo suite, colors, fonts, patterns or icons so you can present a strong, unified brand to the world.
We’ll give you a full brand guidelines book so your team will always know how to use your logo and visuals.
Based on your specific needs, we’ll create the collateral items and marketing materials you need––everything from business cards to web design––to market your brand effectively.
The first step is a 30-minute discovery call to see if we’re a good fit for each other. Send us a message to schedule your free call.