Many larger companies are opting to leave their agency relationships behind in favor of building their own marketing team. But, there are still plenty of times where it does make sense to bring in a marketing agency for your business.
Marketing might make your business look better for a while, but eventually, people will discover that your pretty marketing is covering up a lousy product. That’s why it’s important to identify your problem first before you can enlist the proper help for your organization.
I want to give you some simple tips to help you improve your pitching process so you can avoid the trashcan. It doesn’t matter if you’re pitching journalists, bloggers or executives. These tips will help your pitch be 10 times more effective and help you get the results you’re after.