Regular readers of the blog know that I regularly beat the drum for marketing strategy. Building a marketing strategy must always come before you dive into the tactics.
But, once you have that strategy in place, it’s your job to figure out the best way to implement it.
And that’s where marketing tools come in.
The right marketing toolkit can be a difference maker for your business. With the proper marketing tools, you can be far more effective and efficient when implementing your marketing plan.
Better results, faster.
That’s something you want, right?
If so, you’re going to love this week’s show.
In this episode, Stan and I peel back the curtain to share some of our favorite marketing tools that help us do our jobs better.
These tools save us time and give us incredible insights to make better decisions with our marketing. We geek out in this show and discuss our favorite marketing tools, how they work and why you should give them a try.
Must-Have Marketing Tools
Here is what we covered in this week’s episode:
- Why tools aren’t a substitute for marketing strategy.
- Why you must know the problem you’re trying to solve before selecting the right tool; and
- Our favorite marketing tools for:
- Marketing automation;
- Social media management;
- Email marketing;
- Lead management;
- Content idea management;
- Content curation;
- Online payments;
- Competitive research; and
- Website analytics.
Check out the show notes on The Marketing Huddle to get the full list of tools we talked about on the show.
This Week in Marketing:
Facebook’s latest algorithm change that gives greater visibility to video and what this means for marketers.
Listen to the Show
Ready to listen to the show? Get it here.
For additional show notes and resources, visit The Marketing Huddle website. And, don’t forget to leave a review on iTunes to snag The Marketing Huddle playbook! These will likely go quickly, so leave your review today and
then go here to tell us where to send it.
We hope this week’s show helps you build your own marketing toolkit. We can’t wait to hear how these various tools work for you!
I’d love to know – what are YOUR favorite marketing tools? Leave your favorites in the comments or
send us a tweet at @MktgHuddle. We’d love to hear from you!