Top 5 Posts
Search Blog
Categories
- Blogging (79)
- Business Tips (86)
- Featured Post (9)
- Leadership (30)
- Marketing (103)
- Media Relations (8)
- Resources (25)
- Social Media (92)
- Uncategorized (1)
Archives
Category Archives: Social Media
4 Key Steps for Small Businesses to Succeed with Social Media
A recent survey of small business owners shows that social media use is on the rise. According a report from Manta, 50 percent of small businesses are spending more time on social media than they did last year. Yet, that … Continue reading
3 Skills You Must Master if You Want a Career in Social Media Marketing
During the past few months, I’ve had a number of students ask me about what it takes to have a career in social media marketing. This came up again last week when I was speaking at the Social Slam conference … Continue reading
13 Tips for Getting Started with Social Media
This past weekend, I attended Social Slam for the third straight year. This year was extra special because I had the distinct honor of joining the stage as a speaker! I was thrilled to participate in a panel discussion with … Continue reading
The Complete Social Media Spring Cleaning Checklist
Today is the first day of spring! Hooray! I’m very excited about the longer days and warmer weather just around the corner. But, with the arrival of spring, it means it’s also time to do some serious cleanup work. (And … Continue reading
Why You Must Tie Social Media Measurement to Business Goals
One of the biggest problems I see with social media is that businesses expect it solve all of their marketing problems. But, unfortunately, social media is not a silver bullet. Social media needs to be integrated into your overall marketing … Continue reading
6 Low-Cost Tools to Schedule Social Media Posts
Let’s be honest. Social media can be a time consuming endeavor. It can easily eat up your whole day if you let it. But, you’ve got a business to run and you don’t have time to remember to sporadically send … Continue reading
Answer These 6 Questions to Evaluate Social Media Channels for Your Business
In today’s social media world, we now have more choices and channels to choose from than ever before. Now instead of simply focusing on the big three social networks – Facebook, Twitter and LinkedIn – there are now dozens of new … Continue reading
One Social Media Conference You Don’t Want to Miss
On April 4-5, I’ll be attending Social Slam, a digital media conference in Knoxville, Tenn., started by my friend and trusted colleague, Mark Schaefer. This is the third year for the event and I’ve not missed one yet. And, this … Continue reading
Has Social Media Marketing Lost its Luster?
According to a joint report from Econsultancy and Adobe released last week content marketing is the number one priority for marketers in 2013. The report states that 39 percent of client-side marketers worldwide identified content marketing as their top priority this … Continue reading
How to Manage Your Social Presence in One Hour a Day
Today, I bring you a guest post from post from Maikel Vanhees. * * * Over the past months I noticed a trend among the small businesses we work with at Likify; they know social marketing is important but they don’t have … Continue reading
