The Blue Kite Blog

Discover how Mark Zuckerberg creates seductive content

Mark Zuckerberg’s Secret to Seductive Content

By | January 18, 2017

For the past couple of years, Mark Zuckerberg, Facebook founder and CEO, announces a yearly challenge. A couple of years ago it was to learn Mandarin Chinese.  He nailed it. His latest challenge was to build a Jarvis-like personal assistant for his home. Good for him. He also ran 365... Read More »

How to Market Like Ohio State Coach Urban Meyer

Marketing Like Urban Meyer

By | January 11, 2017

Following the herd, especially the marketing herd, will get you fired. Why? Mark Twain offers a clue: Whenever you find yourself on the side of the majority, it is time to pause and reflect. – Mark Twain The marketplace of ideas, especially marketing ideas, is filled with ideas already past... Read More »

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