The Blue Kite Blog

5 Common Misconceptions About Content Marketing

5 Common Misconceptions about Content Marketing

By | November 19, 2015

Although most companies understand the value and importance of content marketing, there is still a lot of confusion about what it is and how to implement it. As a result, companies may shy away from implementing a content marketing solution because they misunderstand what it entails or how it can... Read More »

Periscope vs. Meerkat: What Marketers Should Know About Live-Streaming Video

Periscope vs. Meerkat: What Marketers Should Know About Live-Streaming Video

By | August 10, 2015

It’s unlikely that Periscope and Meerkat will both survive. Who will come out on top? Although there isn’t a simple answer, we’ve compiled some of the key advantages to each app to help you decide.