The Blue Kite Blog

How Space Influences Company Culture

How Your Office Space Influences Company Culture

By | October 04, 2016

It’s not uncommon for most conversations about company culture to revolve around physical office space. Although we believe there’s more to company culture than your physical environment, it’s still an important component to a strong, thriving culture. In fact, we talk about it in our three pillars of a strong... Read More »

employees influence culture

How to Influence Culture When You’re Not in Charge

By | September 19, 2016

A couple of weeks ago, I led a workshop at the Christian Community Development Association (CCDA) conference. I spoke about why healthy organizational culture matters and how CCDA leaders can cultivate a strong culture within their own organization. At the end of my talk, I received this question: “What do... Read More »

3 Common Culture Missteps to Avoid in Your Business

By | August 22, 2016

I watched an interview recently with New Jersey Senator Cory Booker. He talked about how we have two choices in life. We can either be thermometers or thermostats. He has said, “Are you a thermometer or a thermostat? Will you yield to the world’s temperature or will you set it?”... Read More »


How to Reinvent Your Company Culture

By | July 18, 2016

The case has been made over and over again about why the culture you create at your company matters. Countless articles have been written about why culture eats strategy for breakfast and you’ve seen the best places to work list published each year. We have even given three pillars you... Read More »

How a Strong Culture Impacts your Business

5 Ways a Strong Culture Positively Impacts Your Business

By | July 06, 2016

Building a strong culture is no small task. It takes time and resources to create a winning culture with a compelling vision, thriving environment and flourishing employees. So, is the investment worth it? We think so. A strong company culture is not just about giving your team the warm fuzzies... Read More »

5 Ways To Improve Your Company Culture - Blue Kite Makrketing

5 Ways to Create a Strong Company Culture on a Budget

By | March 14, 2016

If I asked you to tell me the first company that comes to mind when I say, “great company culture,” who would you say? Google? Netflix? Zappos? These companies boast unlimited vacation days, generous severance packages, expansive campuses with on-site fitness centers, cafeterias, laundry services, free meals, nap pods and... Read More »