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Category Archives: Media Relations
How the Nashville Ballet Increased Ticket Sales Using Social Media
Today, I’m exited to share a couple of videos that discuss how the Nashville Ballet reached out to bloggers to exponentially increase their tickets sales for Peter and the Wolf, a children’s ballet. The last time the Nashville Ballet performed … Continue reading
Social Media Crisis? Don’t Panic.
A social media crisis doesn’t have to end in disaster for your business. With some careful planning, your business can be prepared for any brand attack that may come your way. Continue reading
How to Handle Ambush Interviews
What would you do if you were ambushed by a reporter outside of your office? If you’re not sure how you would handle this situation, check out this post for some helpful tips and a prime example of what NOT to do. Continue reading
Weekly Reading Roundup: Who’s a Journalist?
The journalism industry is in constant flux, especially with the advent of social media. This week’s articles highlight the debate about social media, objectivity and “who’s a journalist, anyway?” Continue reading
Google Alerts: Why You Should Use It
Most public relations professionals use clipping services to monitor what the press is saying about their clients. In the old days, clips were literally cut out of papers and mailed to you. In today’s world, clips are typically delivered by e-mail. Even though I use a paid clipping services and believe they are valuable, I think it is also useful to set up some Google Alerts. Here’s why… Continue reading
