Jeff Goins Shares How to Build a Powerful Blogging Platform

February 7th, 2012 | Blogging, Marketing |
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As part of my “Freedom Week” series, I’m excited to bring you another expert interview today. This time, I’m talking to Jeff Goins from GoinsWriter.com.

In a little more than a year, Jeff has built a wildly successful blog for writers. He’s been featured on Copyblogger, ProBlogger, Zen Habits and scores of other popular blogs (including mine!). And to top it all off, Write to Done recently named Jeff’s blog one of the top 10 blogs for writers in 2011-12!

Because Jeff lives in Nashville like me, we’ve had a chance to meet and get to know each other during the past year. He’s a super guy and I’m glad he was able to take a few moments to share with you his recipe for building a successful platform. Even though his tips are geared toward writers, he shares a lot of useful information for business owners who want to use a blog to build a platform.

The video is below. (Pardon the video quality – the audio is golden, so it’s still worth a listen!) And if you can’t see it, you can get it it here.

During the video, we talk about the fact that Jeff has scored a book deal. And, what’s amazing is that he didn’t seek out a book contract – the publisher found him thanks to his blog!

Jeff has two new ebooks talking about what he did to get to this point and offers up some tips to help aspiring authors and anyone who wants to use their blog as a key marketing tool. The ebooks are a steal for $4.99 and you can get them here.

And, if you’re not already reading Jeff’s blog, don’t forget to check it out. He’s got lots of great insight to share.

What was your biggest takeaway from the video? Do you have any questions for Jeff?

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  • http://ryzeonline.com/ JasonFonceca

    In depth, and touches on some really powerful universal concepts.

    Passion, intuition & instinct, persistence, experimentation, value, and more.

    These things apply to any endeavour or art, well said Jeff.

    My question is, how can I better, easier, and more powerfully influence people to FEEL these concepts rather than only understand them intellectually.

    • http://www.flybluekite.com Laura Click

      Jason – thanks for your thoughts! Great question, too.

      Passion and value are intangibles that are hard to quantify. And, you certainly can’t force people to feel that way. However, I think when you are passionate about your topic, it shines through in your writing. And, perhaps the best way to convey your passion is by boldly taking a stand to share your thoughts on an issue. I think doing that helps convey value, passion and instinct to your readers.

      Does this help? @jeffgoins:twitter - Care to weigh in?

      • http://ryzeonline.com/ JasonFonceca

         My pleasure Laura, thanks for the content and forum to share :D
        And the great answer :)

        If I understand… “boldly taking a stand” is something I can do to influence others to be passionate? Or somehow getting THEM to boldly take one… or both?

        • http://www.flybluekite.com Laura Click

          Ah. So you want YOUR audience to be more passionate, right? If that’s the case, I think being bold can still be beneficial for invoking passion. And, I think when it comes to this, it’s best to lead by example. Does that make sense?

          • http://ryzeonline.com/ JasonFonceca

             Yeup,and I appreciate it.

            I’ll keep applying those concepts, as I’ve been doing :D

            I’m exceptional at this and write about it on my sit, but I’m always looking to improve, so if you guys had anything special for it, I’m interested.

            Boldly taking a stand, leading by example, both of these inspire tremendous passion from others.

            Words generally aim for intellectual understanding, but I focus on generating intense emotional AND intellectual understanding, and adore methods to do this.

  • http://ryzeonline.com/ JasonFonceca

    In depth, and touches on some really powerful universal concepts.

    Passion, intuition & instinct, persistence, experimentation, value, and more.

    These things apply to any endeavour or art, well said Jeff.

    My question is, how can I better, easier, and more powerfully influence people to FEEL these concepts rather than only understand them intellectually.

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